Bisigned | Graphic Design Studio

Global Source

Visual identity for Global Source, a high-tech industry and laboratory equipment distributor. 


Global Source

Global Source is a high-tech industry and laboratory equipment distributor. They contacted us for an update to their current identity, positioning Global Source as the go to partner who provides their clients with high quality products and custom solutions.


© Global Source

Global Source Logo Before & After

We started out with redesigning the logo. The main concept of the logo was kept, combining the GS monogram in the form of a globe. We simplified the shapes, making the letters more visible and making the logo work on various scales and mediums.

Global Source Logo Variations

The main graphic asset is the symbol which is encouraged to be scaled, cropped, or used as an image/ pattern container.

Global Source Polo Shirt
Global Source Brochure

Developing a brand pattern was inspired by the world of microscopes and metallography, taking its cues from the patterns of microstructures.

Global Source pattern
Global Source Notebook

With close connection to technology, and moreover since Global Source also distributes 3D printers, a 3D version of the logo was created, offering the possibility to use the logo as a physical marketing asset.

Global Source 3D Logo
Global Source Packaging
Global Soure Price Quote

The identity is documented in a presentation with guidelines and application examples.

Global Source Identity Guidelines